Online Article Archive

Take an example of a Distribution Company that needs a software system to expand their business for new opportunities in after-sales services. They make some inquiries, visit websites, receive emails, white papers, etc., but most of the information is about “platforms”, “services oriented architecture”, “next generation technology”, “software as a service”, product feature/functions, product […]

In these volatile economic times, many are wary of becoming involved in the stock market. In this fast trading market, many investors try to make a trade quickly which can often result in a negative trade because prices change so frequently. In order to successfully trade in the market, one has to be aware of […]

Beige. When you think of beige, you think safe, traditional … and ever so boring. Now think about your business - is it beige? Is it the same as everyone else’s? Does it stand out? Does it “pop”?
In a down market, now is not the time to be beige. The businesses who succeed when the […]

Your business card can bring you more leads, more clients and more riches…but only IF you know how to leverage its full potential. The humble business card has got to be the most underutilized marketing tool of all…yet it has the power to churn out riches into your bank account like a turbo-charged, cash-flow machine. […]

An autoresponder, which can also be referred to as an email responder, a mailbot and an auto mail to name a few has become an excellent tool for promoting and marketing across the internet. The main purpose of an autoresponder is the time saving benefit that is achieved through its use, as it sends an […]

The internet marketing experts would tell you that the money comes from your list. However, it is not solely on that. Yes a list is the backbone of your business, but if it is not created properly, then you would not experience the best cash flow it could bring. You need to have prospects, but […]

Companies have expanded their consumer base from national level to global level economies. The dawn of the World Wide Web has paved the new way of conducting business across the globe. It has cut down the costs of conducting businesses and even the costs of maintaining the business.
The life of the companies would greatly depend […]

You all know the type - people who brag, “Mine is bigger than yours”. But what does this have to do with marketing?
Well … many marketers unwittingly belong to the mine is bigger than yours school of marketing, where they go out of their way to get bigger everything for their clients, without considering […]

Business cards are the front line in letting people know what you do. After meeting someone you can hand over a business card and they have all your details. It gives you a professional presence by handing over a card. Its amazing how many situations arise when you can give someone your card. Even in […]

The biggest problem coaches have when they are starting out is deciding on and defining a target coaching niche. I had the same trouble because I thought if I narrowed my niche to a specific target then I would be eliminating too many people and it would be more difficult to get coaching clients.
The exact […]