Online Article Archive

Case Study: In July of 2009, our agency played a behind-the-scenes role in a battle that pitted The Dark Knight against Aliens and Terminators, and we won. It started with taking on the PR campaign of one of Hollywood’s most successful but lesser-known producers, and giving him a high enough profile to stand toe […]

It is said that there is a novel within all of us and if you are amongst the fortunate few who has finally taken the plunge and written an ebook, congratulations! But, it is not enough to have simply written the book. You also want it to be read by as many people as possible. […]

First I want to explain what a wireless reading device is to those who might not be familiar with this product. An electronic reading device also known as an e-book reader is a wireless reading device that lets you download books,blogs newspapers,and magazines etc. Periodicals are automatically sent or downloaded to the device.
Electronic readers are […]

An ebook or an electronic book can be termed as a digital media or a book in an electronic form which is not printed on paper but can be read on computers, smart phones and devices known as ebook readers. Apart from the fact that they are not printed on paper and bonded in a […]

One of the top questions in writing today is whether or not one should self-publish. Let’s face it. Traditional Publishers receive hundreds of thousands of manuscripts each year, and only a small percentage of those make it into print. The rest are either thrown away or returned to the sender with a […]

You may have heard the stories and they are really true! Enterprising people have come across inspiring books in used bookstores that you subsequently determine to be in the public domain and therefore, free for you to use as you please. Your Home Publishing business can provide a worthwhile and lucrative income from public […]

Searching out public domain works can be fun and rewarding, especially if you are running a Home Publishing business on the internet. There are principles you need to apply to every publishing project and it is true to say that this business can be very lucrative. However, there are some myths we need to deal […]

Many new authors are filled with fear of the editing process. They envision a witch with a red pen, gleefully butchering their precious manuscript.
Actually, working with a professional book editor can be a richly rewarding and enjoyable experience, if you have the proper mind-set and preparation. Follow these steps to ensure that your […]

Are you making mistakes that stamp S.T.U.P.I.D. on your book? If you’re anything like the writer you could be making some simple mistakes that block the success of your self published book. No worries; now you can put a stop to any S.T.U.P.I.D. self publishing mistakes. Here are 6 mistakes and how to avoid them […]

Many new authors are mystified about how in the world to get their books into a bookstore.
While is it fairly easy to list your book on Amazon and Barnes and Noble online, getting your book into a physical bookstore is very difficult for a new, self-published author.
According to Eric Kampmann, principal of MidPoint Trade Books, […]